VW - Take Care Advert

Here we go again: A new British advert for Volkswagen comes with a song that sounds freakishly like Beach House's "Take Care". Diffuser.fm reports that the song, "Whispers and Stories", was "composed" by a team-- note, not "band"-- called Sniffy Dog, who specialise in this kind of thing. The video depicts a father's caring relationship with his daughter-- ironic, given that the song is ostensibly about not being able to take care of someone at a specific time.

You may remember that Beach House's "10 Mile Stereo" was used in a Guinness ad last year, which would indicate that the band aren't averse to careful syncs. And this isn't the first time that a Sub Pop/Bella Union band has been ripped off on an ad-- a Spanish sports equipment company used a song that bore a suspicious resemblance to Fleet Foxes' "White Winter Hymnal" in 2010, which the label succeeded in having removed from television.


Watch the Volkswagen advert and assess the similarity for yourself:



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