POMO Criticism - Dawkins

Richard Dawkins writes in a favorable review of Alan Sokal and Jean Bricmont's Intellectual Impostures:

Suppose you are an intellectual impostor with nothing to say, but with strong ambitions to succeed in academic life, collect a coterie of reverent disciples and have students around the world anoint your pages with respectful yellow highlighter. What kind of literary style would you cultivate? Not a lucid one, surely, for clarity would expose your lack of content.

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