Baudrillard: Simulacra and Simulation

Think back 9/11 'it was like a Movie', Baudrillard gives this phenomenon a name, Simulacra Simulation. Baudrillard claims that our current society has replaced all reality and meaning with symbols and signs, and that human experience is of a simulation of reality. He believes we cannot separate the image from the 'reality', when we drink coke we drink more than brown coloured water flavoured with sugar, we drink the marketing and lifestyle associated with it.

This sequence from 'Falling Down' illustrates what happens when you realise the reality isn't the same as the image.



Thanks to Mr Smith for this post.